branding, traditional marketing Bryant Walker branding, traditional marketing Bryant Walker

Top 5 Print Advertising Trends for Life Sciences

TOP 5 PRINT ADVERTISING TRENDS FOR BIOTECH AND LIFE SCIENCE ORGS — ACTUALLY, PRINT IS NOT DEAD. In today's increasingly digital world, it's sometimes easy to forget about the importance of print, both as a content distribution channel and as an advertising platform. And, most notably in today’s climate, whether you’re in life sciences or the retail industry, it’s an integral part of the connected experience.

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User Experience, ecommerce, branding Bryant Walker User Experience, ecommerce, branding Bryant Walker

Neuromarketing, Branding & Ecommerce: Why Your Ecommerce Store Must Have an Emotional Connection with Your Customers

Ecommerce brands and companies rise and fall everyday across the globe. Certainly, there are multiple factors at play including volatile markets, supply chain restrictions, an ever-changing and shape-shifting global economy (to generalize of course), but this post isn’t about those external factors. No, quite the opposite actually. It's as intimate as a personal conversation.

It’s about the connection between your products and your end-consumer.
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